Camp 1: Pick an Idea 2 min read

Your paid-skills inventory: find what people already pay you for

Ten minutes with a notepad can show you the skills you undervalue. Here is the exercise we use to turn experience into a first offer.

Your paid-skills inventory: find what people already pay you for

When people say “I do not have any skills worth selling”, they are usually looking at the wrong list. They list job titles and degrees. Buyers think in outcomes: “Can you fix this?” “Can you make this easier?” “Can you save me time?”

Here is a ten-minute exercise to find your outcomes.

Step 1: List ten things people have asked you for help with

Think back over the last two years at work, at home and online. Friends who ask you to fix their résumé. The colleague who always comes to you about spreadsheets. The neighbor who wants help with their website. Write ten. Do not filter.

Step 2: Mark what was paid

Next to each, mark the ones someone paid for, or would have paid for if you had offered. Include small amounts. A $20 favor is still proof of value.

Step 3: Rate each on four questions

  1. Do I enjoy it enough to do it weekly?
  2. Do people repeatedly ask for it?
  3. Can I explain the result in one sentence?
  4. Is there a clear buyer who has money?

Circle the two with the highest total.

Step 4: Turn skills into outcomes

Rewrite each circled skill as a result. “Excel” becomes “tidy monthly reports that take one hour instead of five.” “Writing” becomes “clear product pages that turn visitors into customers.” Outcomes sell. Skills describe.

Skill Outcome a buyer wants
Spreadsheets Reports done in an hour, not a day
Customer service Fewer angry emails, faster replies
Photography Product photos that lift sales
Organization A calm inbox and a full calendar

Step 5: Check against the market

Search for each outcome and see who sells it. If you find freelancers or small companies charging for something close, you have demand. If you find nothing, try rephrasing before dropping it. Then look at the side-hustle ideas database for packaging ideas.

What to do next

Pick one outcome and one audience, then follow how to pick a profitable idea. The aim is not to find your life’s passion. It is to find a service you could confidently sell within thirty days.

Key takeaways

  • Buyers pay for outcomes, not for skills.
  • Your inventory of favors and requests is the fastest way to find a first offer.
  • Pick two, rewrite them as outcomes and check the market.
  • Next: talk to five real potential customers.

Ready for Camp 2? Make your first sale.

Go to Camp 2

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