Experiment 4: Test demand for a membership
Before building a Base Camp Pass membership, we will measure how many people join the waitlist.
- Hours
- 0.0
- Spend
- $0.00
- Revenue
- $0.00
Lesson: Not started yet.
Our public log of experiments: hours, spend, revenue and lessons.

We believe in showing the work. This log records each experiment with real numbers, including the flops. It starts at zero. Want to run your own? Use this method.
Every experiment on ProfitBasecamp gets logged here: what we tried, what it cost, what it earned and what we learned. Figures are self-reported and updated as we go. Wins and flops both count.
Before building a Base Camp Pass membership, we will measure how many people join the waitlist.
Lesson: Not started yet.
We will add affiliate links to a few gear pages and report any clicks and commissions as they arrive, whatever they turn out to be.
Lesson: Not started yet.
Hypothesis: a single, well-explained budget template will sell a few copies to readers who want to track profit. We will record price, hours and sales.
Lesson: Not started yet.
Hypothesis: if we offer a free one-page checklist to people reading the first-sale guides, a small share will join the weekly email. Success number and stop rule will be written before it starts.
Lesson: Not started yet.
Day zero. The site, the tools and the first guides are published. Revenue so far: $0. This log will record every experiment with real numbers, including the ones that flop.
Lesson: Everything starts at zero. The goal is to learn out loud.